Meta Descriptions

Search engines try to help visitors distinguish between results by adding information about the individual pages next to their URLs. Some search engines let you specify the description that should appear next to your page. When a visitor sees a list of links that match their keywords, the description of your page may help it outshine the competition. An easy way to do this is to take the first sentence or two of body copy from your Web page and use that for the Meta Description content.

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